Volkswagen Group's new strategy for Skoda is beginning to show its first results. In order to avoid competition between VW and Skoda products and to get a piece of the low-cost market, the German company’s plans for the Czech automaker include a new affordable model.

According to reports from the UK, Skoda has confirmed that the new addition will be a small sedan positioned between the Fabia supermini and the Octavia and will target developing markets. The sedan, which could be a competitor to Renault’s Dacia Logan, is scheduled for launch in 2012, but first Skoda will introduce a city car based on Volkswagen’s forthcoming Up series.

Volkswagen Group's new strategy for Skoda is beginning to show its first results. In order to avoid competition between VW and Skoda products and to get a piece of the low-cost market, the German company’s plans for the Czech automaker include a new affordable model.

According to reports from the UK, Skoda has confirmed that the new addition will be a small sedan positioned between the Fabia supermini and the Octavia and will target developing markets. The sedan, which could be a competitor to Renault’s Dacia Logan, is scheduled for launch in 2012, but first Skoda will introduce a city car based on Volkswagen’s forthcoming Up series.

Skoda seems to be shedding its old style language for a new bolder corporate design direction. The aim is to highlight Skoda's green line up while differentiating the brand from others in the Volkswagen group. The VisionD is the first such concept car under this new design direction, the overall effect is a simple, clean design that is to feature in all future Skoda cars.

Skoda seems to be shedding its old style language for a new bolder corporate design direction. The aim is to highlight Skoda's green line up while differentiating the brand from others in the Volkswagen group. The VisionD is the first such concept car under this new design direction, the overall effect is a simple, clean design that is to feature in all future Skoda cars.

Making its world premiere at the 81st Geneva International Motor Show is the Skoda VisionD, a concept model that previews the brand's new design direction and is the first vehicle to wear Skoda's new logo.

The VisionD concept car takes the form of a sharp-looking five-door hatchback. Skoda claims the long wheelbase and short overhangs allow for above-average interior space, while the dynamic roof line offers the car a “high degree of visual majesty”. The fluent integration of the tailgate into the car's overall line and the absence of a third latteral glass give the hatchback a dynamic appearance.

Making its world premiere at the 81st Geneva International Motor Show is the Skoda VisionD, a concept model that previews the brand's new design direction and is the first vehicle to wear Skoda's new logo.

The VisionD concept car takes the form of a sharp-looking five-door hatchback. Skoda claims the long wheelbase and short overhangs allow for above-average interior space, while the dynamic roof line offers the car a “high degree of visual majesty”. The fluent integration of the tailgate into the car's overall line and the absence of a third latteral glass give the hatchback a dynamic appearance.