The technology is offered on the actual car is also designed for 8-wheel vehicle is using electric motor directly attached to the wheel. Actually, Professor Shimizu concept is not new. Michelin has also been showing off this technology. However, the reality is as yet there are companies that use them.

Electric car with the installation of electric motors directly on the wheels of late become a debate for the automotive experts. Because the electric motors in the wheels affects the work and brakes. The workload will increase in both components.

Nevertheless, the electric car developed by professor Hiroshi Shimizu, a professor of Keio University as well as President Director and CEO of SIM-Drive Corp., uses the concept of the motor opposite to that of today. In an electric car with a length of 4700 mm, width 1600 mm and 1550 mm height, and weight is 1650 kg, rotornya outside.

As an illustration, at current electric motor, the rotor (rotating part) are on the inside. As for the SIM, outside the rotor and stator (stationary part) are on the inside.

Actually in 2004, Hiroshi Shimizu has also introduced an electric car that is named Eliica. The concept, the electric motor mounted directly on wheels and equipped with a gear reduction. Now, with the rotor on the outside, no need to use the gear reduction. Added, the torque produced is also growing larger.

Consumption of electric cars that use alternating electric current is 77 watt-jam/km is equivalent to 70 km / liter of gasoline. SIM claims that this car can sprint from 0-100 km / h in 4.8 seconds and maximum speed 150 km / hour.

SIM-LEI using monokok chassis with "components together in order to" hollow that is used to place the batteries, inverters, and so forth. Further, the car developed since January 2010 and supported by 34 companies, including automakers and parts manufacturer in Japan. Two of the producers who helped this development is the Isuzu and Mitsubishi.

Tesla launched the new Roadster this week and is delivering to customers now. More than 1,200 current Tesla owners in at least 23 countries have logged over five million electric miles in their Roadsters. CHICHESTER, UK — Tesla Motors (TSLA) will unveil its next-generation sports car to the public this weekend at the Goodwood Festival of Speed. The latest version of revolutionary electric sports car, Tesla Roadster 2.5.
‘Goodwood is one of the most beloved motoring events in the world and a highlight of the English summer – so it’s only appropriate that this iconic celebration will be the public launch of the latest Roadster,’ said Cristiano Carlutti, Tesla’s Vice President of European Operations.

The Festival of Speed is the world's largest motoring garden party - a unique weekend that brings together a heady mix of cars, stars and motor sport 'royalty' to create the largest car culture festival worldwide. Held in the immaculate grounds of Goodwood House, this annual hill-climb extravaganza celebrates all things automotive.
Its two newest Tesla Stores–in Newport Beach, California, and Copenhagen, Denmark–will open with evening receptions. Both will have the Roadster 2.5 on display. The 2011 Tesla Roadster 2.5 features improvements in design and technology, including a new front fascia, rear diffuser, improved seat comfort, sound dampening and an optional large touch screen navigation system with back-up camera.
Inside, the most significant alteration is undoubtedly more comfortable seats, which have larger bolsters and now include a lumbar support system. Interior noise has been reduced in several ways, including new sound-suppressing front fender liners.
Finally, Tesla has further modified the Roadster’s power-control system, adding unspecified hardware to permit “spirited driving” (which we presume means maximum electric power) in exceptionally hot climates.
Prospective customers can see the Tesla Roadster 2.5 at Goodwood or at the London showroom at 49-51 Cheval Place in Knightsbridge, near Harrod’s. Tesla is now delivering this latest version of the car in all Tesla markets in Europe, Asia and North America.

With the 2010 Tesla Roadster TAG Heuer, on display at the 2010 Geneva Motor Show, pioneering luxury Swiss watchmaker TAG Heuer and electric carmaker Tesla Motors have teamed up in a worldwide partnership as the iconic Swiss brand celebrates its 150th anniversary.

This one-of-a-kind collector's car includes a unique interior by Tesla Chief Designer Franz von Holzhausen, incorporating TAG Heuer avant-garde design elements and a specially designed center console due to host TAG Heuer's cutting edge concept watch.

This car also features a TAG Heuer Meridiist mobile phone as well as a one-fifth second Heuer Limited Edition Stopwatch. This Swiss-made timepiece with mechanical movement pays tribute to the 1860 founding of the company and evoques the mythic revival of the brand's vintage stopwatches.

The car's exterior color scheme is Foucault Field Gray, embodying the innovative spirit of both companies. The design was inspired by the new TAG Heuer concept watch, a technical milestone in mechanical movements, which brings technologically advanced art to life through motion.

Since its founding in an artisan's workshop in the Swiss Jura, TAG Heuer has become one of the world's best-known luxury brands - maker of avant-garde watches, eyewear and premium mobile phones for refined consumers around the globe.

TAG Heuer, a star brand from the luxury group and worldwide leader Louis Vuitton Moet Hennessy (LVMH), also has deep roots in the automotive sector. Company founder Edouard Heuer received in 1911 the patent for The Time of Trip, the first car dashboard chronograph, followed in 1933 by the Autavia - the first dashboard timekeeper for both automobiles and aviation. The benchmark in cutting-edge chronographs and timekeeping technology since 1860, TAG Heuer is the watch brand that can claim the longest and strongest association with motor sports and dream cars. Both watches and chronographs are inspired and driven by motor sports, from Formula One to GT cars.

 2010 Tesla Electric Roadster TAG Heuer

"TAG Heuer has a rich history and expertise with the world's most prestigious racing teams - but this is the first ever partnership we've forged with an electric sports car company," said Jean-Christophe Babin, President and CEO of TAG Heuer. "We believe that high-performance drivers are increasingly searching for products that are efficient, socially responsible and stylish. TAG Heuer and Tesla are two of the few companies arleady achieving these ideals today."

Tesla Motors began developing an electric sports car in 2004 and remains the only automaker selling highway-capable electric cars. The Tesla Roadster accelerates faster than nearly any other supercar yet is twice as energy efficient as a Toyota Prius - the only car that delivers supercar performance guilt-free, with zero tailpipe emissions and a carbon footprint dramatically lower than any comparable sports car.

Based in California's Silicon Valley, Tesla has delivered more than 1,000 cars to consumers in 21 countries. Advertising Age magazine recently named Tesla one of America's "hottest brands." The Tesla Roadster is quickly becoming the must-have car among Hollywood celebrities, European royalty and socially responsible trendsetters worldwide.

The highly appealing and emotionally charged Mercedes-Benz E-Class Cabriolet is the latest addition to the successful E-Class line-up. The open-top two-door model, which went on sale on 11 January 2010, features a classic fabric soft top, making for a stylistically pure cabriolet feeling. Viewed from the side, the new model is an intriguing proposition - with its clear proportions and a flawless cabriolet silhouette.

In keeping with the motto "four seasons, four personalities", all-year-round suitability was right at the top of the developers' list of priorities. With the new E-Class Cabriolet, the cabriolet season lasts the whole year because, while many cabriolets tend to disappear from the roads of Western Europe in the autumn, the Mercedes-Benz E-Class Cabriolet (length/breadth/height: 4698/1786/1402 mm) provides driving pleasure and comfort whether the roof is open or closed.

The soft top can be opened and closed fully automatically within 20 seconds - even when driving at speeds of up to 40 km/h. The cabriolet roof is stowed in a special compartment behind the rear panel. A retractable cover separates the soft top compartment from the boot area; it must be closed in order to close the soft top. If the roof is to remain closed, the cover can be slid rearwards, in which case the boot capacity is increased by 90 litres to 390 litres. A through-loading feature is included as standard for the new Cabriolet, as is EASY-ENTRY - a manually operated entry and exit aid for the rear passengers.

The powerplants for the new Mercedes-Benz E-Class Cabriolet are equally innovative: the new direct-injection diesel and petrol models combine efficiency with effortlessly superior power delivery. The exemplary, low fuel consumption has not only been achieved because of the new engines, but also with a number of practical measures. These include on-demand activation of the steering and fuel pumps, the use of tyres with low rolling resistance and an alternator control system which takes account of the current driving situation and the vehicle's electrical power requirements, plus the crucial factor of outstanding aerodynamics. The Cabriolet's cd figure of 0.28 is the best in its class, marking a continuation of the Mercedes-Benz E-Class success story in the field of aerodynamics.

In 1989, Mercedes-Benz introduced a world premiere in the shape of a draught-stop for the Mercedes-Benz SL-Class, followed in 2004 by the AIRSCARF® neck-level heating system to further enhance comfort in open-top models. Now comes another world-first: the AIRCAP® automatic draught-stop, which can be activated at the push of a button, greatly reduces turbulence in the interior of the new Mercedes E-Class Cabriolet, creating a sea of warm air. It is also much easier to implement and use than conventional draught-stops: there is no tricky installation, the two individual rear seats remain free and the Cabriolet's flowing side lines remain uninterrupted. AIRCAP® is therefore a classic Mercedes innovation: functional, comfort-enhancing, elegant and safe.

AIRCAP® consists of two components: a wind deflector that can be extended by around six centimetres with a net in the windscreen frame and a draught-stop between the rear seats.

As well as enhancing occupant comfort and wellbeing, the reduction in draught when AIRCAP® is activated (it can be activated at speeds of up to 160 km/h and remains in use right up to the car's top speed) reduces the interior noise level - so passengers in all seats find it far easier to communicate.

The Cabriolet Comfort package includes AIRCAP® with AIRSCARF®. This patented system functions like an invisible scarf, which warms the occupants' head and neck areas. AIRSCARF® is integrated into the backrests of the front seats and provides warm air through outlets in the head restraints.

The Mercedes engineers have modified this unique innovation specifically for the Mercedes-Benz E-Class Cabriolet: in this model, an adjustment wheel pivots the outlet nozzle upwards and downwards by a total of 36 degrees over and above the head restraint height adjustment, meaning that the driver and front passenger can enjoy the unique neck-level heating regardless of how short or tall they are.

This is the 2010 Lotus Evora 414E Hybrid, a new car that made its debut today at the Geneva Motor Show which aims to demonstrate how a hybrid car can have breathtaking performance from a highly efficient propulsion system. Lotus Evora 414E Hybrid is a full hybrid vehicle, which comes with twin electric motors.

The new 414E Hybrid uses a high performance drivetrain system consisting of twin motors each delivering 204 hp (152 kW or 207 ps – this inspired the name 414E) and 400 Nm (295 lbft) of torque to each wheel via independent, single speed, reduction transmissions. With these numbers the car can accelerate from 0 to 60 mph in just 4.0 seconds.

The Evora 414E Hybrid is a concept car that is equipped with a 7-speed transmission and two drive settings, including Eco and Sport. The vehicle is mainly maid in a copper color, which is used not only in the exterior but also interior of the concept, including the instrument panel, seat covers and brake calipers.

The new car can be charged via a typical household plug or the car’s onboard generator. An additional range is provided by the Lotus Range Extender engine, an optimised 1.2 litre, three-cylinder engine capable to deliver (48 ps/47 hp). The Lotus Evora 414E Hybrid has a total range of 480 km (300 miles) and can be driven as a fully-electric car for about 56 km or 35 miles.

Also, the car features HALOsonic Internal and External Electronic Sound Synthesis technologies from Lotus and Harman International, which means that it will provide sound contouring within the cabin and improve pedestrian safety outside the vehicle. The car comes with a sports mode that can simulate a 7 speed, paddle shift transmission combining exceptional driver involvement for a hybrid sports car.

Dr Robert Hentschel, Director of Lotus Engineering said: “Innovation has always been at the heart of Lotus and is needed now more than ever. The Evora 414E Hybrid is the perfect demonstration of Lotus Engineering’s core competencies: lightweight architectures, efficient performance, electrical and electronics integration and driving dynamics. 

The technology demonstrator represents an encapsulation of the advanced technologies that Lotus Engineering continues to develop to overcome the current environmental challenges facing the automotive industry and showcases the future direction that the sector is taking and why Lotus Engineering is perfectly placed to lead the technological development in this area.” 

As the exhibitors at Geneva report the Westfield iRacer represents 99% of the production model. Designed by Elliott Hawkins, a graduate from the Royal College of Arts vehicle design course, the iRacer has the pulse of electric power running through its veins. A number of materials including aluminum and recyclable plastics were used for body construction.

Westfield iRacerReduced fuel consumption and lower emissions are what’s seen a lot these days on the latest production models and concept vehicles. But don’t think that performance will lag for these green cars.

One prime example is Westfield Sportscars’ iRACER, an all-electric race car created to win competitions. The car’s designer is Elliott Hawkins, a graduate from the world renowned Royal College of Arts vehicle design course. Westfield Managing Director, Julian Turner said that the concept has a bold look and is “99% representative” of the production vehicle. The iRACER uses the following materials: composites, aluminum, recyclable plastics and a stretched lycra skin over an aluminum framework. As a result, the car’s body is lightweight, low-cost, and aerodynamically efficient. Project Manager, Paul Faithfull, said that some materials (like fabric) has major benefits for racing but is obviously unfit for road use. When in a race, it’s of value that the bodywork can change in a few minutes, and that changing the color and sponsors, as well as repairs can be done quickly.

Created in conjunction with project partners Potenza Technology, Delta Motorsport, RDM Automotive and Coventry University, the iRACER has a 40 kilowatt YASA motor directly turning each rear wheel, which together are said to be good for 200 horsepower at peak output and provide 737 pound feet of torque (1000 Newton meters). Race range is thought to be 50 to 60 miles. As well as a bit of wind tunnel tuning, the team plans to develop independent power delivery to the wheels in an effort to improve performance on the track. Perhaps more controversially, they also intend to devise a new noise generation system that might "give the iRACER aural drama to match both its looks and performance."

"The use of materials such as fabrics has limited scope for road use, but has major benefits for racing," says Paul Faithfull, iRacer project manager. "Imagine being able to change your bodywork in a matter of minutes, with a new body stretched over the framework, changing the colour, sponsors or just effecting rapid repairs. It is also extremely light compared to almost all alternative materials."

iRACER Electric Race Car Westfield Sports Cars Concept

The concept weighs 600kg (1,323 lbs), is 3.6 metres long and is rear-wheel-driven. Its Lithium Phosphate battery helps the motor make 80kW (109 PS) and 1,000Nm at the wheels. The 0 - 60mph sprint is said to take under 5 seconds and top speed is limited to 177km/h. Westfield reckons a race range of between 80km and 97km (50 and 60 miles) is possible.

The iRacer will make its racing debut at the EV Cup one-make race car series launching in 2011.